Creativity Trainings

Creative Advertising Tools
Advanced Advertising Tools
Interactive & Integrated
Creative Brief & Insights
Evaluating Creative Work
Creativity In Media
Creativity In BTL
Opportunities During Crisis
Role Swap
Win The Pitch
Win More Awards
Creativity In Marketing
Creative Promotions
Ceartivity In Marcom
Inventing New Products
Creativity in PR

Creative Tools for BTL, creative communication activities, Promotions, DM & events
This training is designed to introduce participants to the thinking patterns behind some of the most creative campaigns and award winning works in the field of BTL, promotions, events, POS and DM. Thus, it offers practical thinking tools that allow professionals to apply them to their work. These tools enable participants to come up with more creative and effective ideas, and implement them on various tasks and client's briefs.

Training goals:

  • To supply professionals in the BTL field with tools for coming up with creative ideas for BTL concepts and campaigns & BTL creative communication.
  • Supply tools for manipulating creatively existing BTL/POS resources for coming up with surprising ideas.
  • Teach tools for transforming passive consumers into active participants in the communication and in the campaign itself.
  • Teach tools for creating a creative link between the message and the medium.
  • Supply tools for identifying& exploiting effectively new BTL/ POP     media & opportunities.
  • Tools for enhancing creativity in direct communication.
  • Coaching to enable  smooth and daily implementation of these tools on real briefs.

This training is designed for:

BTL/TTL, DM, Promotions, events & PR professionals.

Duration: 

2 day.


 
Contact Us
For more information about our creative trianing please fill out the This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Proven success

dimensional-mailing.jpg

Client: Breeze excel
Award: Cannes Gold Lion 2008, Direct category- Dimensional Mailing
Agency: Lowe Thailand

More Proven success

"Our team's feedbacks:
- Best creative training I’ve ever been to
- Real hands on tools to be used in everyday work
- Great guy with total talent. Memorable training that will certainly leave us with new thoughts
- Great tips to use in daily work
- It's great at last to have real creative tools that work!
- You managed to pass us complex knowledge in a clear and simple way. I'm now very surprised (in a good way!) And my head is right now filled with possibilities and growing ideas. Thank you!"

Anu Pohjois-Koivisto, Managing Director, Mainoskenttä & Mainoscraft, Finland