Mindscapes Blog

Creating Ideas which Create Business

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Here you can upload the deck of the Mindscapes session ‘Creating Ideas which Create Business’ heald by Yonathan Dominitz at Eurobest 2016    

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Tools for Cracking the Codes of Innovation

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Here you can upload the deck of the Mindscapes workshop ‘Tools for Cracking the Codes of Innovation’ heald by Yonathan Dominitz at Spikes Asia 2016 Mindscapes Tools for Cracking the Codes of Innovation Spikes Deck

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Cracking the Codes of Innovation and Creativity in Health

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Here you can upload the deck of the Mindscapes workshop at Cannes Lions festival 2016: Cracking the Codes of Innovation and Creativity in Health Mindscapes -Cracking the Codes of Innovation and Creativity in Health deck

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How to overcome the fear of Creativity

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Download the presentation by clicking on the above image How to overcome the fear of Creativity PIAF for participants 26.5.15

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The Logic behind the Magic of Powerful Creative Ideas

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  A Mindscapes Seminar at the White Square Festival, By Ravid Kuperberg, April 25th 2015   download the presentation here: the logic behind the magic pres_pdf1

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Insights which make a difference, not just make sense

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  Tools for revealing powerful insights. A Mindscapes Seminar at the Golden Drum Festival, By Ravid Kuperberg, Portoroz , October 9th  2014 download the presentation here:  Insights Which Make a Difference  

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Without Insights your Creativity is blind

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Tools for revealing powerful insights. A Mindscapes presentation at the Spikes asia Creatiity Festival, Singapore Sept 24th 2014 download the presentation here: Without insights your creativity is blind Spikes 24.9.14 for participants

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To make a short story long

Everyone is doing it. Or trying to do it. Or know that they should be doing it. But nobody is talking about it. Nobody is saying it without hesitation or limitations or reservations. After all, old habits are hard to

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Transforming job interviews into branded entertainment

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Heineken shows us again that any part of the company’s areas of activities can become a source for a great branded entertainment. The ‘Sabotage’ pattern is seen here where the agency (Publicis milan) transformed a usually boring job interview process

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Posted in Creative advertising tools

Innovation through Relocation

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Relocation is one of the powerful thinking tools for integrating the digital world withe the physical world. The Relocation tools consists of listing the components of the system (i.e. the product, the company, the medium, the POP, the event, the

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